HC Plastics News: Coveris opens up a revolutionary new packaging solution for the fresh meat industry, with its latest innovative packaging model for Morrisons combined with sustainable sourcing, plastics reduction and recyclability to help retailers and packaging manufacturers through a full-circle packaging model Follow the UK Plastics Use Agreement. Coveris waives the use of printed FSC or PEFC cardboard backing boxes as a material for black plastic packaging, which is difficult to recycle and has been converted to a groundbreaking new VSB packaging that can reduce plasticity by more than 50%. More than 50 tons of consumer plastic waste. This type of packaging can significantly reduce the carbon footprint and is made from more than 75% of renewable materials to achieve sustainable development from the source. Compared to previous packaging, which is not recyclable due to a variety of substrates, the new packaging combines existing vacuum-shrinkable PE film with new recyclable panels and is widely recycled according to OPRL guidelines with a recovery rate of up to 80% for even more Good waste utilization. COVERIS uses a new recyclable box to reduce plasticity by more than 50% The new box combines the high-quality look of a black box with the recyclable benefits of a new versatile, all-paper bottom case (up to 8 HD or traditional flexo) without the need for additional printing components such as cover film and backplane labels. A unique look and feel. The package also has superior barrier properties and sealing properties, as well as easy-to-open seals, which combines environmental benefits with high-performance features. It also proves that sustainable packaging can also be used both internally and externally. Meat products using the new VSB box are now available at Morrisons stores across the country and are currently found in 14 "best" cooked meats including ham, chicken, turkey, beef and pork. As part of a six-month market development project, the brand works with Morrisons chain stores to provide innovative, sustainable packaging alternatives for meat packaging. The new packaging model is also a leading demonstration of recycling solutions for packaging manufacturers and retailers to provide more products through strategic collaboration. Chris Elliott, Packaging Manager of Morrisons Manufacturing Group, said in the launch and collaborative development of the new VSB box, “At Morrisons, we focus on listening to customer feedback. They asked us to find ways to reduce packaging, especially plastic packaging. Now We have removed a lot of plastic and improved the overall packaging by replacing all the plastic packaging of the cooked Meat BestRange series with a new cardboard back box. We hope that our customers will be excited about this new innovation just like us. Rob Court, Director of Business Development at Coveris Paper, also said, “The new vacuum packaging we have introduced represents a major industry breakthrough in the development of fresh meat products. Given the rapid growth and standardization of plastic packaging in recent years, we are very happy to offer now. A more sustainable alternative to cardboard to achieve comparable performance in plastic packaging can also be a step forward in the packaging industry. Editor in charge: Yao Chunlin Rutile Tio2,Titanium Pigment,Titanium White Paint,Titanium Dioxide In Makeup TINOX CHEMIE GMBH , https://www.tinoxglobal.com